USER EXPERIENCE PROFESSOR
Experience Strategy & Design and Digital Transformation Facilitator and Mentor at Xcentric lab sl / External Consultant: Digital and Omnichannel Experience / Team Building at Cencosud S.A.
User Experience / Interaction Design / Information Architecture / Usability.
Gaby Prado has 25+ years practical experience, spanning across many related areas: UX design and consulting on strategy for digital channels, digital product and service design, information architecture, interaction design, user research, art direction, team & project leading and business process re-design, all enhanced by formal training in Cultural Anthropology, Psychology, Sociology and Graphic Design.
She has worked for Vodafone (Spain & UK), eDreams Odigeo, Boots (UK), Entel PCS (Chile), RACC (Spain), Telefonica + Movistar (Chile), Applus (Spain), Turisme de Catalunya (Spain), Sanitas (Bupa Spain), Warner International / Gallo Group (ZA) and Binter Canarias (Spain).