Master in Digital Transformation Leadership

Lead the change that is transforming entire organizations into digital ecosystems.

Digital Transformation, Change Management, Digital Marketing, Modern Finances, Lean Management, Innovation, Data-driven Business, Cyber Security, Digital Culture, Entrepreneurship, Legal Tech

  • 9 MONTHS
  • 17.000€


The rise of digital technologies has accelerated business disruptions in any industry, generating huge opportunities driven by innovation.

Leading digital transformation requires a good understanding of the disruptive technologies but also abilities to manage change and uncertainty generated by the digital revolution by itself.

This is not just about implementing technology and innovation, but also making the needed changes in the organization to drive transformation through new strategic initiatives. To achieve this goal, corporations need leaders able to shape the digital future with interdisciplinary skills such as:

  • Business strategy
  • Organization change management
  • Innovation based opportunities
What will I learn?
You will focus on business strategy, on how to manage digital projects, how to take data-driven decisions, how to lead complexity in digital environments, how to manage change and diversity in an organization and, how to drive business innovation.

During the Master in Digital Transformation Leadership, you will get a deep understanding of emerging technologies but also, you will understand how to manage winner business strategies in a digital world.

This program will permit you to lead digital transformation through:

  • Identify the major drivers of digital transformation in your industry.
  • Discover innovation capabilities to manage knowledge, generate insights and maximize business value in the digital economy.
  • Change management necessary for the organization to support digital-ready business.

The skills that you will gain will qualify you for a diverse range of job roles across any industry immersed in the digital transformation.

Program details

  • Full-Time Program
  • Barcelona
  • 9 Months
  • English
  • Awarded by BTS and the University of Barcelona
  • Starts October 2019
  • Professional Experience
  • 60 ECTs
  • 17.000€

Get more info about this program

Master awarded by Barcelona Technology School and the University of Barcelona, ranked best university in Spain by:


Project-based learning

Digital Transformation

The aim of this module is to understand how the digital transformation is modifying the economy. At the end of the subject, students will be able to build digital business strategies.


The students will immerse in the Agile mindset by experimenting the Agile management practices. At the end of this subject they will be able to practice Scrum, understand Kanban, develop and idea from Vision to Deployment from an Agile perspective and define requirements with User Stories.

Change Management

The students will develop skills to manage the change in the digital economy and adapt the organization to these needs. They will face the needs of change management from the vision of individual change, the change in teams and in the organizations. In this module, participants will learn to prepare the necessary ecosystem before dealing with complex change processes in order to minimize the possibilities of failure.

Digital Marketing

Students will learn to develop digital marketing strategies that permit generate awareness and visibility for a digital product, attract and retain users and understand how to optimize each phase of the conversion funnel.

Modern Finances and Budgeting

Students will learn to create a financial plan appropriate to the needs of agile companies that operate in digital environments. This module teaches students to create a budget planning that guarantees the necessary values ​​for an agile and innovative organization.

Lean Management

After this module, students will be able to apply the “lean” model to business management, optimizing the creation of value with the necessary resources. Participants will be able to analyze and to eliminate those agents, processes or tools that represent an additional cost to avoid superficial expenses or operational errors. After this module, students will be able to bring organizations closer to the concept of total quality to focus on the most efficient resources.


Students will work on the necessary skills for the generation of innovation, understanding their role in the framework of digital transformation. This module explores the abilities of creative thinking within the framework of the company, focusing on the generation of innovation opportunities articulated by data. We will teach students to recognize the characteristics and motivations of innovative people.

Data-driven Business

During this module you will understand the different business models that arise from the data, understand and learn how the data generated by digitization can be used to solve real problems and improve decision making by increasing profits and/or reducing operating costs and fraud.

Cyber Security

The objective of this module is to understand the risks and vulnerabilities of a digital project and how to properly protect them. Students will learn the basic principles of security, including confidentiality, integrity and availability. In addition, the principles of symmetric and asymmetric cryptography. These concepts will be applied to implement several practical scenarios, including the way to build a end-to-end security implementation for a corporate network.

Digital Talent and Culture

Students will learn to manage the talent of an organization that operates in digital environments and to prepare a suitable corporate culture that ensures the new structural needs that arise when adopting digital business models.

Management and Leadership

The students will work on the different models of leadership and management to operate successfully in the digital economy. During this module, they will discover how to manage the professional happiness of the people by applying the Ikigai model, which will help their team members discover what they like, what they are good at, what they can be paid for and how they can improve society.


Students will learn to shape opportunities, provide the leadership and build the team to create economic and social value. They will create and develop business models for start-ups based on customer development and continuous validation, managing financial metrics and dealing with investors.


During the program students have to work on a final project with the aim to develop a digital transformation strategy for a company that want to operate successfully in digital environments.



Highly qualified instructors and well known professionals


Real & experienced professionals will mentor your digital projects


Ensures academic accreditation, quality and certification


Visit and learn from the tech leaders


Inspire your own projects and new disruptive digital business


Digital Labs & innovation projects exposure


Get professional orientation for your digital career


Student diversity groups at BTS reflects the industry need of talent

International diversity

Be among the best international talent coming from all over the world.

Digital projects, due to its escalability, become global projects that impact all kind of regions and cultures. International Teams are now crucial to ensure we are covering the multicutural user needs.

Gender diversity

BTS is over the average of digital industry in gender diversity.

We understand the importance of having a balanced ratio of woman in tech and that’s why 45% of BTS students are part of this gender.

Background diversity

We welcome students with tech and with business background.

Digital transformation is changing entire sectors that need talent ready to lead new digital projects.

To understand and detect opportunities in this new economy, you have to develop tech skills but also generate business links that permit you to build innovative projects.

Professional Experiences
Tech industry is exploding and the key digital companies need your talent. Barcelona Technology School connects your career with the digital industry while brings you the most demanded digital knowledge & skills.

About BTS

Strategic Advisory Board

Industry leaders, with experience in global digital brands, help
to develop talent ready to shape a better digital future.

Sudha Jamthe
Silicon Valley
Marko Gargenta
San Francisco
Ricardo Baeza
Silicon Valley
Aleix Valls
C. Mastrodonato
Angel Garcia
Academic Board

A Team of international experts. BTS most important value.

Program Fees

The program includes
  • Awarded by the University of Barcelona. Ranked first university in Spain.
  • Admission process feedback after 24/48 hours of submission of application.
  • High quality instruction & reduced groups of students per class.
  • Full Health Coverage Insurance.
  • Connection with the Digital Industry.
  • Beach & sports club. Free access of 24.000 m2 of social and sports installation located on the beachfront of Barcelona.
17.000 €

How to Apply

If you are passionate about Digital Transformation in companies and you would like to develop the best digital skills and have a master experience in Barcelona… we just need from you:

1. Application Form. Fill the application form.

2. Motivation letter & CV. You must send to the admissions office the application form, your CV as well as a motivation letter explaining how you think the digital industry will be in the next five years and how you could contribute to the digital transformation.

3. Assessment. Our admission officers, as well as the director of the program, will analyze your candidature and if you meet the profile of Barcelona Technology School, we will call you to have a chat.



Shape the
Digital Future


Join us to shape the digital future
We would love you join this exciting journey of transformation.

The digital ecosystem has become the new status quo, it is changing entire industries and business, relationships and any other aspect of our lives.

Our purpose is to help you to generate a digital impact able to make a better world made of human technology.

Are you ready? Connect us, we hope to see you soon in Barcelona.
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