- FULL-TIME
- BARCELONA
- 9 MONTHS
- ENGLISH
- PROFESSIONAL EXPERIENCE
- 17.500€ ON CAMPUS
- 12.000€ ONLINE
Master in Digital Transformation and A.I. Leadership
Lead the change that is transforming entire organizations into digital ecosystems.
ON CAMPUS | ONLINE
Overview
The rise of digital technologies has accelerated business disruptions in any industry, generating huge opportunities driven by innovation.
Leading digital transformation requires a good understanding of the disruptive technologies but also abilities to manage change and uncertainty generated by the digital revolution itself.
This is not just about implementing technology and innovation, but also making the needed changes in the organization to drive transformation through new strategic initiatives. To achieve this goal, corporations need leaders able to shape the digital future with interdisciplinary skills such as:
- Business strategy
- Organization change management
- Innovation-based opportunities
What will you learn?
You will focus on business strategy, on how to manage digital projects, how to take data-driven decisions, how to lead complexity in digital environments, how to manage change and diversity in an organization, and how to drive business innovation.
During the Master in A.I. and Digital Transformation, you will get a deep understanding of emerging technologies and you will understand how to manage winning business strategies in a digital world.
This program will allow you to lead digital transformation by:
- Identifying the major drivers of digital transformation in your industry,
- Discovering innovation capabilities to manage knowledge, generate insights and maximize business value in the digital economy,
- And changing management necessary for the organization to support digital-ready business.
The skills you will learn will qualify you for a diverse range of job roles across any industry immersed in the digital transformation.
Graduates of our program will be well-prepared for a range of exciting careers, including:
- Digital Transformation Specialist in incumbent corporations: lead the digital revolution in a traditional company and transform its culture, processes, and products.
- Digital Transformation Consultant: advise and support businesses in their digital transformation journey and help them achieve their goals.
- Digital Innovation Lead: innovate and create cutting-edge solutions for digital native companies and shape the future of technology.
- Entrepreneur: launch your own tech start-up and become an entrepreneur in the digital economy.
Program details
- Full-Time Program
- Barcelona
- 9 Months
- English
- BTS Top University ranked by QS Stars
- Awarded by BTS and the University of Barcelona
- Starts in October 2025
- Professional Experience
- 60 ECTs
- Available ON CAMPUS | ONLINE
+34 932 71 42 44
info@barcelonatechnologyschool.comAccreditations
Master awarded by Barcelona Technology School and the IL3-University of Barcelona, ranked best university in Spain by:
BTS rated for Excellence by QS
QS is considered one of the TOP 3 international rankings of universities in the world. Its Intelligence Unit has, through rigorous and independent data collection and analysis of performance metrics as set out in the QS StarsTM methodology, and rated for Excellence Barcelona Technology School.
Teaching
BTS rated as five stars institution
Employability
BTS rated as five stars institution
Contents
Project-based learning
Digital Transformation
Students will learn to understand how digital transformation is reshaping businesses and industries. Students will learn how to analyze successful digital strategies and apply key technologies, models, and processes to drive innovation in their own projects or organizations.
Disruptive Tech
Students will learn to understand how disruptive technologies are reshaping industries and enabling new business models. Students will learn how emerging technologies such as IoT, Blockchain, AR/VR, Quantum Computing, and others are transforming organizations and driving innovation across sectors.
Digital Marketing
Students will learn how to design and implement digital marketing strategies to increase visibility, attract and retain users, and optimize every stage of the customer journey and conversion funnel. They will gain a practical understanding of key concepts, tools, and channels to drive business growth in digital environments.
IT Management
Students will learn how to effectively manage IT teams and assets within technology-driven organizations. They will understand the key roles, operations, and tools involved in IT management, as well as how to lead teams through digital transformation by applying best practices in governance, automation, scalability, and cost control.
Legal Tech
Students will learn to understand the legal challenges posed by digital disruption and how to manage regulatory requirements in digital businesses. They will explore key topics such as privacy, e-commerce, tax, labor issues, and emerging technologies like blockchain and smart contracts, gaining insights into their legal impacts across industries.
Data Driven Business
Students will learn how to leverage data-driven business models to solve real-world problems and enhance decision-making. They will gain the skills to design, pitch, and manage data projects that increase profits, reduce costs, and mitigate fraud, even without a technical background.
Cybersecurity
Students will learn to identify and manage the risks and vulnerabilities inherent in digital projects. They will understand core security principles such as confidentiality, integrity, and availability, and apply symmetric and asymmetric cryptography to design practical end-to-end security solutions for corporate networks.
Project-based learning
AI LEADERSHIP: Students will learn to lead AI-driven initiatives by combining technical understanding with strategic decision-making. They will explore AI’s capabilities, limitations, and ethical considerations to drive innovation and sustainable practices across industries in the digital era.
Methodology
ACADEMIC BOARD
Highly qualified instructors and well known professionals
PROJECT MENTORS
Real & experienced professionals will mentor your digital projects
UNIVERSITY
Ensures academic accreditation, quality and certification
DIGITAL COMPANIES
Visit and learn from the tech leaders
ENTREPRENEURS
Inspire your own projects and new disruptive digital business
DIGITAL LABS R+D+I
Digital Labs & innovation projects exposure
CAREER MENTORS
Get professional orientation for your digital career
Participants
Student diversity groups at BTS reflects the industry need of talent
International diversity
Be among the best international talent coming from all over the world.
Digital projects, due to its escalability, become global projects that impact all kind of regions and cultures. International teams are now crucial to meet the needs of an increasingly multicultural user.
Gender diversity
BTS is over the average of digital industry in gender diversity.
We understand the importance of having a balanced ratio of woman in tech and that’s why 45% of BTS students are part of this gender.
Background diversity
We welcome students with tech and with business background.
Digital transformation is changing entire sectors that need talent ready to lead new digital projects.
To understand and detect opportunities in this new economy, you have to develop tech skills but also generate business links that permit you to build innovative projects.
Professional Experiences
Tech industry is exploding and the key digital companies need your talent. Barcelona Technology School connects your career with the digital industry while brings you the most demanded digital knowledge & skills.
About BTS
Strategic Advisory Board
Industry leaders, with experience in global digital brands, help
to develop talent ready to shape a better digital future.
Ángel García
Barcelona
C. Mastrodonato
London
Sudha Jamthe
Silicon Valley
Sergio Gago
Berlin
Ricardo Baeza
Silicon Valley
Marko Gargenta
San Francisco
Academic Board
A Team of international experts. BTS most important value.
Program Fees
The program includes
- Awarded by the University of Barcelona. Ranked first university in Spain.
- Admission process feedback after 24/48 hours of submission of application.
- High quality instruction & reduced groups of students per class.
- Connection with the Digital Industry.
- Available Services per request: special conditions to access one of the best sports club in the city, located right in front of the beach; and a full Health Coverage Insurance.
PROGRAM FEES
12.000€ ONLINE
17.500€ ON CAMPUS
How to Apply
If you are passionate about Digital Transformation and Artificial Intelligence in companies and you would like to develop the best digital skills and have a master experience in Barcelona… we just need from you:
1. Apply online or via email – Complete the application or send your application directly to admissions@barcelonatechnologyschool.com
2. Submit your profile: submit your LinkedIn profile or CV and a motivation letter explaining your vision for the future of the digital industry and your role in its transformation. If your profile aligns with the Master, we’ll reach out to schedule a conversation.
3. Interview: the Admissions Team will arrange an interview to understand how your profile could match with the Master.
4. Admissions review: Our Admissions Board will review your application.
We will notify you the Admissions Board decision in the next 48 hours.
5. Enrollment: if you are admitted we’ll guide you through the next steps to join BTS.
Shape the
Digital Future
Contact
Join us to shape the digital future
We would love you join this exciting journey of transformation.
The digital ecosystem has become the new status quo, it is changing entire industries and business, relationships and any other aspect of our lives.
Our purpose is to help you to generate a digital impact able to make a better world made of human technology.
Are you ready? Connect us, we hope to see you soon in Barcelona.
