- BARCELONA
- 4 MONTHS
- ENGLISH
- 5.800€ ON CAMPUS
- 4.500€ ONLINE
Postgraduate in Product Management
Learn the skills to lead products and services in the digital ecosystem.
Overview
Every day, disruptive products, business models, and technologies are transforming how companies operate and how consumers interact with solutions. At the heart of this transformation lies a need: professionals who can lead innovation through strategic product development.
Product Management connects business and technology, enabling teams to build meaningful digital products. It’s a discipline that thrives on agility, A.I. and data-driven decision-making, and creativity to drive success in competitive markets.
With the Postgraduate in Product Management course, you will master the strategic, technical, and creative skills needed to lead digital product innovation — from idea to launch.
Why is this program for you?
The demand for skilled Product Managers is booming, especially in the tech-driven economy. A glassdoor report consistently ranks Product Manager as one of the top 3 best jobs in tech, citing high job satisfaction, strong salary potential, and robust hiring outlook. Product Management is one of the most sought-after roles globally — blending business acumen, technology, and leadership.
This program is ideal for professionals looking to pivot into Product Management or level up their skills in agile product development, digital innovation, A.I. and data-driven decision-making.
What will you learn?
During this course, you will gain an end-to-end understanding of product management in the digital economy, blending business strategy, agile methodologies, and creative technology.
You will learn how:
- to define and develop digital products with real market fit.
- to apply Agile frameworks to manage product development cycles.
- to identify disruptive technologies and leverage them to build innovative solutions.
- to analyze product data to drive decisions and optimize performance.
- to explore digital business models and create value through product strategy.
- to communicate product vision and collaborate with cross-functional teams.
- to work on hands-on projects and simulations that reflect real-world product challenges.
Specilization course:
- 4 Months Program
- On campus | Online
- 5.800€ on campus | 4.500€ online
info@barcelonatechnologyschool.comAccreditation
BTS rated for Excellence by QS
QS is considered one of the TOP 3 international rankings of universities in the world. Its Intelligence Unit has, through rigorous and independent data collection and analysis of performance metrics as set out in the QS StarsTM methodology, and rated for Excellence Barcelona Technology School.
Teaching
BTS rated as five stars institution
Employability
BTS rated as five stars institution
Contents
Project-based learning
Agile Product Management
The students will learn about the three pillars on Product Management: Strategy, Execution and Leadership. They will identify problems and opportunities, ideate solutions, develop a product vision and objectives, define key metrics to track product performance and understand product structure and map stakeholders into an organization. The students will also immerse in the Agile mindset by experimenting the Agile management practices.
Digital Business
Students will understand the impact of the digital transformation on the economy. They will learn to think strategically about how to analyse trends and how to market any business in the digital world. They will develop and execute digital marketing plans effectively.
Creative Technology
Students will explore different innovation methods and ideation techniques. They will learn to identify and describe new business opportunities and digital products based on user needs. Students will navigate design thinking and discover how to synthesize ideas collaboratively. They will learn the frameworks and ecosystems for innovation.
Product Data
The students will learn about cultivating a data-driven mindset to harness product insights, optimize decision-making, and drive success. Gain insights into leveraging data analytics, market trends, and customer behavior analysis to shape effective product development. Develop a comprehensive data mindset to maximize success in the dynamic digital landscape.
Disruptive Technologies
Students will explore the realm of disruptive technologies and their profound impact on product management. Learn how to identify, evaluate, and leverage emerging technologies to drive product innovation, create competitive advantage, and stay ahead in dynamic markets. Develop a strategic mindset to navigate disruptive landscapes, adapt business models, and capitalize on cutting-edge technologies to deliver breakthrough products.
Hands-on Project
Students will learn how to design a digital product, they will work during the program on a final project with the aim to build a digital solution. The main goal is to equip the students with the adequate tools and knowledge to define and solve problems in an innovative and collaborative way. They learn to identify opportunities and design digital solutions with focus on user needs.
About BTS
Strategic Advisory Board
Industry leaders, with experience in global digital brands, help
to develop talent ready to shape a better digital future.
Ángel García
Barcelona
C. Mastrodonato
London
Sudha Jamthe
Silicon Valley
Sergio Gago
Berlin
Ricardo Baeza
Silicon Valley
Marko Gargenta
San Francisco
Academic Board
A Team of international experts. BTS most important value.
Program Fees
The program includes:
PROGRAM FEES
5.800€ ON CAMPUS
4.500€ ONLINE
How to Apply
If you are passionate about User Experience and digital design and would like to gain invaluable knowledge from industry leaders… we look forward to receiving your application.
1. Apply online or via email – Complete the application or send your application directly to admissions@barcelonatechnologyschool.com
2. Submit your profile: submit your LinkedIn profile or CV and a motivation letter explaining your vision for the future of the digital industry and your role in its transformation. If your profile aligns with the Master, we’ll reach out to schedule a conversation.
3. Interview: the Admissions Team will arrange an interview to understand how your profile could match with the Master.
4. Admissions review: Our Admissions Board will review your application.
We will notify you the Admissions Board decision in the next 48 hours.
5. Enrollment: if you are admitted we’ll guide you through the next steps to join BTS.
Shape the
Digital Future
Contact
Join us to shape the digital future
We would love you join this exciting journey of transformation.
The digital ecosystem has become the new status quo, it is changing entire industries and business, relationships and any other aspect of our lives.
Our purpose is to help you to generate a digital impact able to make a better world made of human technology.
Are you ready? Connect with us, we hope to see you soon in Barcelona.
