Master in Digital Product Management

Design, build and manage scalable digital products.



  • 9 MONTHS
  • 17.500€ ON CAMPUS
  • 15.500€ ONLINE


The Master in Digital Product Management is the most advanced master for the next generation of digital product leaders.

Digital solutions are done by cross-functional teams, with experts covering a wide range of skills, such as innovation, software development, cloud computing, data science, user experience and business. And, as part of the next generation of product managers, you will lead those experts by applying strategical thinking and managing end-to-end product roadmaps.

During the program you will develop the most demanded skills to lead and manage a digital product lifecycle, this is:

  • Innovation and entrepreneurship to ideate, test and validate powerful concepts
  • User Experience Design to build the space between users and the technology
  • Web and Mobile development to understand how to create robust an awesome apps
  • Cloud & Devops to deploy scalable digital products
  • Digital Business to attract users and re/define winner strategies
  • Big Data to analyse and activate data-driven opportunities
  • Agile Product Management to play in the volatile, uncertain, and ambiguous digital world

With the completion of the Master in Digital Product Management you will gain the tech and business skills that most of the digital companies and startups need to develop and manage creative technology solutions.

What will I learn?

During the program you will be exposed to the most demanded technologies but also to digital business and innovation models that are going to permit you to lead and manage winner digital products.

After this, you will have a much more competitive overview of the digital product lifecycle, becoming a demanded profesional profile. You will be able to align business and techbology needs to manage Teams made by experts in innovation, user experience, programming, cloud computing, data science and digital business. No matter if you are a developer or an entrepreneur.

Thanks to the boom of the Digital Transformation of the economy, companies and startups need, more and more, professionals with the right skills to build and develop competitive digital solutions. Join the MDPM and take the opportunity to shape the digital future building your own digital impact.

Program details

  • Full-Time Program
  • Barcelona
  • 9 Months
  • English
  • Awarded by BTS and the University of Barcelona
  • Starts October 2024
  • Professional Experience
  • 60 ECTs
  • Available ON CAMPUS | ONLINE

Get more info about this program

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Master awarded by Barcelona Technology School and the IL3-University of Barcelona, ranked best university in Spain by:


Project-based learning

Web and Mobile Development

Students will learn to understand the architecture and web and mobile development processes, in order to gain confidence when leading teams of developers. You will design basic functions for web and mobile solutions.

Agile Product Management

The students will immerse in the Agile mindset by experimenting the Agile product management practices. At the end of this subject they will be able to practice Scrum, understand Kanban, develop an idea from vision to deployment from an Agile perspective, and define requirements with User Stories. Students will also learn how to manage multidisciplinaries Teams, made of busniness and tech profiles, to align digital product management goals.

User Experience

The student will learn to manage user experience design projects, as well as design and create digital solutions focused on the user’s needs. They will be able to comprehend the impact of Human behavior in the product development, helping the creation of user jorney, flows and content structure. They will design prototypes and wireframes. They will learn brand managment and how to create a content strategy.

Cloud & DevOps

Students will get to know the major cloud providors and their strenghts. They will learn to use at least one of these in depth and how to give support to scalable digital projects.

Big Data

This subject is an introduction to Big Data analytics. Students will learn what is Big Data and what it is not. They will learn the main tools and analytics techniques, to be able to work in an end to end analytics project. This is going to be useful to detect data driven opportunities and also to optimize features of digital products.

Digital Business

Students will understand the impact of the digital transformation on the economy. They will learn to think strategically about how to analyse trends and how to market any business in the digital world. They will develop and execute digital marketing plans effectively.


Students will learn to shape opportunities, provide leadership and build the Team to create economic and social value. They will create and develop business models for start-ups based on customer development and continuous validation, managing financial metrics and dealing with investors.

Innovation & Creative Technology

Students will experience the process of discovery, interpretation and ideation. They will learn techniques to identify opportunities and understand customer needs. They will integrate the process of conceptualization and creative design that will help them design innovative digital solutions based on disruptive technologies.


Students work during all the program on a final project with the aim to build a real digital product.



Highly qualified instructors and well known professionals


Real & experienced professionals will mentor your digital projects


Ensures academic accreditation, quality and certification


Visit and learn from the tech leaders


Inspire your own projects and new disruptive digital business


Digital Labs & innovation projects exposure


Get professional orientation for your digital career


Student diversity groups at BTS reflects the industry need of talent

International diversity

Be among the best international talent coming from all over the world.

Digital projects, due to its escalability, become global projects that impact all kind of regions and cultures. International Teams are now crucial to ensure we are covering the multicutural user needs.

Gender diversity

BTS is over the average of digital industry in gender diversity.

We understand the importance of having a balanced ratio of woman in tech and that’s why 45% of BTS students are part of this gender.

Background diversity

We welcome students with tech and with business background.

Digital transformation is changing entire sectors that need talent ready to lead new digital projects.

To understand and detect opportunities in this new economy, you have to develop tech skills but also generate business links that permit you to build innovative projects.

Professional Experiences
Tech industry is exploding and the key digital companies need your talent. Barcelona Technology School connects your career with the digital industry while brings you the most demanded digital knowledge & skills.

About BTS

Strategic Advisory Board

Industry leaders, with experience in global digital brands, help
to develop talent ready to shape a better digital future.

Ángel García
C. Mastrodonato
Sudha Jamthe
Silicon Valley
Sergio Gago
Ricardo Baeza
Silicon Valley
Marko Gargenta
San Francisco
Academic Board

A Team of international experts. BTS most important value.

Program Fees

The program includes
  • Awarded by the University of Barcelona. Ranked the first university in Spain.
  • Admission process feedback after 24/48 hours of submission of application.
  • High quality instruction & reduced groups of students per class.
  • Connection with the Digital Industry.
  • Available Services per request:
  • Special conditions to access one of the best sports club in the city located right in front of the beach.
  • Full Health Coverage Insurance.
ONLINE 15.500 €
ON CAMPUS 17.500 €

How to Apply

If you are passionate about building digital products and you would like to access job opportunities, develop the best digital skills and have a master experience in Barcelona… we just need from you:

1. Application Form. Fill the application form.

2. Motivation letter & CV. You must send to the admissions office the application form, your CV as well as a motivation letter explaining how you think the digital industry will be in the next five years and how you could contribute to the digital transformation.

3. Assessment. Our admission officers, as well as the director of the program, will analyze your candidature and if you meet the profile of Barcelona Technology School, we will call you to have a chat.


Shape the
Digital Future


Join us to shape the digital future

We would love you join this exciting journey of transformation.

The digital ecosystem has become the new status quo, it is changing entire industries and business, relationships and any other aspect of our lives.

Our purpose is to help you to generate a digital impact able to make a better world made of human technology.

Are you ready? Connect with us, we hope to see you soon in Barcelona.

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